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Simon Premium Outlets Continues ‘More Than Pink’ Initiatives with Susan G. Komen

Las Americas and Carlsbad Premium Outlets Join Effort to Reduce Breast Cancer Deaths in the U.S. by 50 Percent by 2026

Carlsbad CA— Carlsbad Premium Outlets and Las Americas Premium Outlets announced on Wednesday, its Spring 2018 More Than Pink movement in support of Susan G. Komen and the fight against breast cancer. As part of its pledge to donate at least $1 million each year in 2017 and 2018, more than 170 participating Simon Malls®, The Mills® and Premium Outlets® nationwide will once again be participating in a range of fundraising activities during the months of April and May.

“We are thrilled to launch our Spring 2018 More Than Pink initiatives and have been overwhelmed by the ongoing positive support this movement has garnered with our shoppers, retailers and employees to support Susan G. Komen in its tireless efforts to reduce breast cancer deaths,” said Enna Allen, Simon’s Vice President of Brand Management.

From April 14 to May 20, visitors to Carlsbad Premium Outlets and Las Americas Premium Outlets will be able to participate in a variety of programs to help support Susan G. Komen.

Discount Card Program

In exchange for a $10 donation to Susan G. Komen, shoppers will receive a Discount Pass, both Premium Outlets locations will offer 25 percent off one item at participating retailers All Discount Pass donations go to Susan G. Komen.

Susan G. Komen® Visa® Simon Giftcard®

Customers can purchase a More Than Pink Visa Giftcard at Guest Services or the Mall office.  Simon will donate $1 for each More Than Pink Giftcard sold to Susan G. Komen. The giftcard is available for purchase year round.

Race for the Cure® (Las Americas Premium Outlets Only)

San Diego Race for The Cure® registrations will open on May 1st, with the race taking place on November 4th! Be sure to sign up for the event in honor of Mother’s Day. Race for The Cure® events will take place across the U.S. with local Simon teams participating to support the local Susan G. Komen Affiliates. Simon encourages shoppers to join in an event near them. For more information, visit www.raceforthecure.org/Simon.

SGK San Diego Information Day (Las Americas Premium Outlets Only)

Representatives Susan G. Komen will be on property at the Las Americas Premium Outlets on April 28th from 11:00 a.m.-2:00 p.m. to answer any and all questions related to breast cancer awareness. Stop by their table on property to learn more and to purchase a Discount Pass.


About Carlsbad Premium Outlets

Conveniently located right off the intersection of I-5 and Palomar Airport Road, Carlsbad Premium Outlets® is one of San Diego’s premier shopping destinations. Shop more than 90 designer and name-brand outlet stores including Barneys New York Warehouse, Coach, Kate Spade New York, Michael Kors, Nike Factory Store, and more.

About Las Americas Premium Outlets®

Las Americas Premium Outlets offers more than 125 outlet stores, including impressive savings at adidas, Banana Republic, BCBGMAXAZRIA, Calvin Klein, Coach, Gap Factory Store, Guess, J.Crew Factory, Nike Factory Store, Polo Ralph Lauren, Tommy Bahama, Tommy Hilfiger, kate spade new york, Under Armour and more. The property is located in the southern region of San Diego County, off I-5, the primary north-south corridor on Camino de la Plaza, the last exit before the international border crossing into Mexico. For more information, visit http://www.premiumoutlets.com/outlet/las-americas. Follow Las Americas Premium Outlets on Twitter and Instagram at @lasamericaspo, and on Facebook at www.facebook.com/lasamericaspremiumoutlets.

About Simon

Simon is a global leader in the ownership of premier shopping, dining, entertainment and mixed-use destinations and an S&P 100 company (Simon Property Group, NYSE:SPG). Our properties across North America, Europe and Asia provide community gathering places for millions of people every day and generate billions in annual sales. For more information, visit simon.com.

About Susan G. Komen®

Susan G. Komen is the world’s largest breast cancer organization, funding more breast cancer research than any other nonprofit outside of the federal government while providing real-time help to those facing the disease. Komen has set a Bold Goal to reduce the current number of breast cancer deaths by 50 percent in the U.S. by 2026. Since its founding in 1982, Komen has funded more than $956 million in research and provided more than $2.1 billion in funding to screening, education, treatment and psychosocial support programs, serving millions of people in 60 countries worldwide. Komen was founded by Nancy G. Brinker, who promised her sister, Susan G. Komen, that she would end the disease that claimed Suzy’s life. That promise has become Komen’s promise to all people facing breast cancer. Visit komen.org or call 1-877 GO KOMEN. Connect with us on social at ww5.komen.org/social.

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