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SDX Presents Workshop on `Courageous Branding’

San Diego CA— SDX, formerly the San Diego Advertising Club, will present “Courageous Branding,” a workshop presented by Ryan Berman, founder of Courageous, a consulting and coaching organization, from 8 a.m. to noon, Friday, Jan. 18, at National University’s Sanford Education Center, 11355 North Torrey Pines Road, La Jolla. Admission is $99 per person for members and $129 per person for non-members.

Berman, a former co-founder and chief creative officer at creative agency i.d.e.a. of San Diego, now heads a consultancy that trains companies on how to operationalize courage. Berman said his SDX workshop will help attendees get their personal brand in order. His Courage Brand method helps people discover what their brand is all about. SDX said the workshop is for leaders, marketers, entrepreneurs, influencers or anyone looking to build and position their personal self. Admission to the workshop will include a copy of Berman’s book, “Return on Courage: A Business Playbook for Courageous Change.” The presentation is part of SDX’s ongoing workshop series. For more information, visit SDX at www.sandiegox.org.
Prior to moving to San Diego in 2004, Berman spent seven years working in New York City at MVBMS/Euro RSCG (now Havas), which included working on such clients as Evian, Schering Plough, Subway, Universal Studios and Volvo. In San Diego, he formed Fishtank, an agency that later became i.d.e.a. in 2012. His previous clients have included Caesar’s Entertainment, Hilton, Major League Baseball, New Era, PUMA, Subway, UNICEF and the U.S. Ski and Snowboard Association.