San Diego CA— Mission Federal Credit Union (MFCU), San Diego’s largest locally based financial institution exclusively serving San Diego County, has named Sanya DeVore as its new Vice President, Director of Marketing. DeVore comes with more than 20 years of global marketing and management experience, and a diverse background which includes working at Fortune 500, SMB, start-up and marketing agencies across the technology, financial services and wireless industries. DeVore will beresponsible for managing Mission Fed’s entire marketing function, including operations, creative, communications and community relations.
Debra Schwartz, President and CEO of Mission Federal Credit Union, stated, “Sanya’s 20 years of industry leadership for building brands for people, products and companies will enhance Mission Fed’s communications capabilities and our dedication to the San Diego community. We’re honored to have her join our team.”
DeVore came to Mission Fed from Cisco where she served as Senior Brand and Event Strategy Consultant for the Cisco Live Strategy Team. She was responsible for creating and evolving their CIO thought leadership event driving the program strategy, building the agenda and content, securing speakers, and managing executive leadership engagements. Prior to being a strategy consultant, DeVore held a few leadership positions at Dell EMC – creating a thought leadership program and overseeing a global marketing department for Iomega, their consumer and SMB business unit.
DeVore’s previous experience is broad and diverse working for and/or partnering with companies including Apple, Dell EMC, Equinix, Fujitsu-ICL, Intel, Iomega, Lotus Formula 1 Team, McAfee, McCann Erikson, Qualcomm, Townsend Agency, and VMware.
DeVore earned her B.A in business administration and marketing from the University of San Diego.