San Diego CA— To celebrate their humble and heartfelt beginnings, Chuze Fitness brings to you their Origin Collection. Celebrate their history and the ever-growing Chuze family with limited-edition apparel. You never know when the next Origin Collection piece will drop.
Ever wonder how Chuze Fitness got started? The story of Chuze is an unexpected one. It all began with a salad bar in Houston in 1978. Longtime friends Ray and Charles opened a buffet-style restaurant with the aim to deliver an over-the-top customer service experience. They knocked it out of the park and grew their business across several states until they sold it in the mid-90s. High-quality hospitality was the key to their business success. When they had the opportunity to go into business with their sons with that extraordinary customer service in mind, they knew they were onto something.
The first Chuze board meetings took place on surfboards in the Pacific, and the San Diego roots are a big part of who they are. Having moved from Houston, childhood friends Nick and Cory (sons of Ray and Charles), with brother-in-law Kris, came together to make dreams of an inclusive, welcoming gym that encapsulates the sunshine and warmth of the place they call home. They were inspired and encouraged by their fathers’ vision of over-the-top customer service and together, the families saw a big opportunity in the fitness industry to do it better.
The very first Chuze Fitness opened in Carlsbad in 2008, just north of San Diego, surrounded by fresh ocean air and people looking for a gym that was both affordable and welcoming. Since then, Chuze has opened 30 locations across 4 states and continues to deliver the same over-the-top customer service experience that founders Ray and Charles brought to the patrons of their salad bar in 1978.
The Origin Crew shirt is the first of the bunch and is available NOW — get it while it’s hot.